Welcome to the LIONS Impact Hub with ACT Responsible
For 25 years, ACT Responsible has celebrated the voices and initiatives driving sustainability, responsibility, and positive change at the Cannes Lions Festival.
The LIONS Impact Hub is the fruit of a strong and longstanding collaboration between ACT Responsible and LIONS.
This year, the Hub builds on that legacy as the Festival’s home for Sustainability, Industry Responsibility and diversity, equity and inclusion conversations. By uniting our voices, we aim to inspire action, foster meaningful connections, and accelerate positive change.
📅 22–26 June 2026
📍 Debussy Foyer, Palais des Festivals, Cannes
🕘 Open daily from 09:00–18:00
The Hub welcomes all Cannes Lions delegates to explore, connect, and be inspired throughout the week.
Join a dynamic programme of thought-leadership interviews, backstage Impact debriefs, meaningful talks, and networking events throughout the week. Discover the full LIONS Impact Hub programme on actincannes.org.
Highlights Events by ACT Responsible
ACT Responsible’s Exhibition –
Join us to explore the social and environmental campaigns created this year by agencies from around the world, and cast your vote for the campaigns that inspire you most.
📆 All Day from Monday 22 to Friday 26 June
🕐 9am – 6pm
LIONS Impact Hub – Foyer Debussy 1st Floor
Open House For Good – A special moment celebrating inclusivity, collaboration and inspiration! You are all welcome to discover the ACT Exhibition and vote for your favourite campaigns.
📆 Wednesday, June 24th
🕐 2pm – 4pm
LIONS Impact Hub (no badge required) – Meeting Point: Steps of the Cannes Tourist Office
ACT Tributes to Creativity & Champions of Good – A celebration of the Champions winning campaigns of the public vote and the Champions of Good. An amazing moment for all members of ACT Community to gather and celebrate the very best of creativity under this year’s theme: ACT with Courage!
Thursday, June 25th
🕐 5pm – 6.30pm
RTL Beach (on invitation only)
Good Talks from the ACT Studio
MyACT, Voices of the ACT Community
Every day, join Thomas Kolster, Mr. Goodvertising, at the ACT Studio for engaging conversations that challenge perspectives and inspire action. Meet the people behind the work, discover fresh ideas, and take part in discussions shaping the future of responsible marketing.
The Good Series
Join Amy Williams, Founder of Good Loop at the ACT studio on June 24th for a three-part content series interrogating measurable, objective examples of how responsible business drives commercial performance, hosted by the responsible media platform, Good-Loop. Check the times in full program.
Good Talks from LIONS Impact Hub
Impact Debrief, Voices from backstage
Join Samuel Monnie & Touseef Mirzaof Purpose Hive for intimate sessions offering a rare opportunity to connect more closely with influential leaders, hear what audiences often wish they could ask, and leave inspired by new perspectives, and fresh possibilities for impact. Check the times in full program.
The Human Side of Money
Join Amanda Estiverne, Board Member/Advisor NAFLI , Payments strategist, fintech leader & advocate for financial inclusion, for a passionate conversation on The Human Side of Money with expert guest speakers, on June 24th at 9:15 from the Hub. More info
We are ACT Responsible – Advertising Community Together. At Cannes Lions, we unite our voices to keep responsibility and positive impact at the forefront of the industry conversation. Bringing together a global community of agencies, brands, NGOs and institutions, we believe in the power of creativity to drive meaningful change. Guided by our core values—courage, purpose, integrity, respect and trust—we champion communication that makes a real difference.
Where to find us in Cannes
LIONS Impact Hub, Debussy Theater, Palais des Festivals et des Congrès de Cannes – 1 Bd de la Croisette, 06400 Cannes
